EXPERIENCE
MARKETING ASSOCIATE / TELECOM26
January 2021 - Until Now
Close collaboration with internal sales and product development stakeholders as the main marketing contact, defining priorities and developing strategies for engaging target customers, creating value propositions for partners, generating leads, and building overall brand awareness.
- Developing new resources and ideas for our (resellers) to further extend reach into new vertical markets.
-Coordination of PR, editorial, blogs, paid media, advertising and social media engagement.
-In-person and digital event management, including planning and logistics, invitations, setup, implementation and post-event reviews/reporting. (ex: Mobile World Congress)
MARKETING COMMUNICATIONS SPECIALIST / ZEPTER GROUP
October 2019 - May 2020
One of the interesting things I did, together with the Digital Team, was define the Marcom Activity Plan and calendar as well as give some brand guidelines consistency to the different Zepter Brands.
MARKETING COMMUNICATIONS MANAGER / OMYA INTERNATIONAL AG
June 2017 - May 2018
At Omya I was able to effectively promote the seven different group segments.
By creating request processes and work-frames /guidelines for the different marketing activities I was able to fulfil all the seven segments with quality materials in different languages, for different regions and within the deadlines.
I also kicked off meetings with the Segments VP to create a yearly calendar activity overview aligned with each segment positioning, value preposition and sales goals. This created an action plan and marketing overview.
MARKETING MANAGER B2B / PERFORM GROUP
June 2015 - June 2017
Between London and Zürich at Perform Group, a digital sports media company, I was able to support the betting team achieving new sports rights and commercialising exceptional multimedia sports content across digital platforms.
I was able to define a new "Betting Solutions", positioning and rebrand it internally and externally across different assets and platforms, taking into account the industry integrity aspects.
Organised Perform's Betting Solutions presence at ICE Totally Gaming in Excel London, the biggest annual event in the gaming Industry.
SENIOR FIELD MARKETING MANAGER / DISTRELEC AG
May 2013 - April 2015
At Distrelec AG I won the Marketing Performance Award and I was promoted from Campaign Manager to Senior Field Marketing Manager for my outstanding contribution in the field of campaign planning and collaboration between sales, category managers and marketing functions.
Learn About Me
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MY BIO
Who I Am
With Marketing & Communications background and experience , I’m based in beautiful Zürich, Switzerland since 2012. From a young age I’ve been focused and goal driven. I have excellent content strategic thinking. Passionate about digital strategies with a global mind-set.
I’m lucky to have had the opportunity to build a career by doing what I love and meeting so different and interesting people.
I’m thrilled to say that I’ve learned from so many trained professionals in my field, but I know that I still have so much to learn from others in the industry. I’m a hard worker, a team player and excited to see what projects could benefit from my unique skill set.
"Believe you can and you're halfway there"
Theodore Roosevelt
LANGUAGE SKILLS (PT, ES, EN, FR, DE)
Business fluent
CONTENT MANAGEMENT SKILLS
Advanced
PROJECT MANAGEMENT SKILLS
Advanced