ACADEMIC EXPERIENCE
My Studies
DRIVING DIGITAL MARKETING STRATEGY, INSEAD
2022 - Completed with Distinction
- Developing skills to become a successful marketing strategist and achieve business success by creating and delivering new customer value.
- Explore the challenges and opportunities of digital disruptions around customers and learn new strategic data-driven skills to to make better business decisions for future growth.
- Effectively design and deploy bold and competitive marketing strategies around the customer in the digital age.
EMBA
ISCTE
2010 - 2011
ISCTE - Instituto Universitário de Lisboa
Field Of Study - Business Administration and Management, General.
DEGREE BUSINESS COMMUNICATION, ISCEM
1999 - 2004
ISCEM - Instituto Superior de Comunicacao Empresarial.
Field Of Study - Business Communication.
Final thesis: “ Advertising in the Portuguese Law Practice” (score: 80%).
Accomplished 1 traineeship as Junior Account at OgilvyOne.